From Engineering Data to Interactive Experience.
Drive success by developing tools and capturing designs in new realities
From vehicle visualization and configurators to technician training and interactive demonstrations, Lead Witch Studios helps automotive teams make complex products easier to see, understand and use.
Based in Metro Detroit, we work alongside OEMs, suppliers and agency partners to build custom tools and experiences around real automotive workflows. Whether we're working from production CAD, reference imagery or an early concept, our job is to turn the information you have into an experience people can actually interact with.
We know how to work with every team to help get your automotive designs from concept to the open road on the road in your customer's hands.
Frequently Asked Questions
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We can! We have developed applications that connect to external systems and be added as a library so they can be seamlessly integrated with your desired system.
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It's not necessary. While CAD is always king for making speedy and accurate visualization, we will work with reference photos, sketches and whatever you have available to make up for it with the same quality you would expect.
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A typical Proof of Concept (POC) application starts at $20k for a basic experience and then varies depending on the desired functionality and complexity.
Eg. Open doors, change colors, explosion view animation on your phone, take virtual car parts apart, driving a user-made vehicle etc.
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We develop tools, training and documentation to help your techs navigate the ever increasing complexity of modern vehicles using AR and VR for increased training retention, use of Xray mode and visualizing complex procedures when you can't miss a step.
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A typical POC can take upwards of 8 weeks and a fully custom one running upwards of 20 weeks with complexity and functionality being the core variables.
View some of our favorite
Automotive Projects
What People Are Saying
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"Connor is a technical wizard with an outstanding creative eye. He has been instrumental in helping us bring our concepts to reality, enabling us to deliver cutting edge products to our customers. In the ever-changing world of Unreal and Unity, his tenacity for problem solving has been critical to our success. His low-key attitude and collaborative spirit ensure that every job is a pleasure from start to finish."
Amy Simonelli
Tweddle Group
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"Having collaborated with Connor for over a year, I wholeheartedly recommend him for upcoming projects. Working alongside Connor has been a pleasure; my clients have provided excellent feedback regarding his skills and strong work ethic. He's a dedicated professional, and I'm confident he'll shine in any future roles!"
Grace Matthews
X4 Technology
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I have had the pleasure to work with Connor on multiple projects over the years. Each time, the experience is smooth and professional. Connor's knowledge, experience and problem solving in programming and computer graphics made him an essential part of our team. I would highly recommend Connor for any of your 3D/Programming needs.
Ian O'Malley
Pluto
NEXT STEPS
View additional projects or click the button to contact us!
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Immersive projects created to create an unforgettable experience.
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Dependable training and simulation solutions with an experienced, collaborative development partner.
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Projects that turned complex products, systems and data into clear, interactive experiences.